Commercial

How our conditional SEO guarantee works

We offer a conditional local search guarantee on eligible SEO plans when it is included in your signed agreement. Google controls its results, so the promise is a defined fee remedy if an agreed group of searches misses its threshold. It is not a claim that we control Google or can put you in the first position.

The searches and the threshold

In the first week, we choose five target searches together. Each pairs a service you sell with your primary service city. We write down the searches before the work starts, so neither side can swap in an easy phrase later and call the promise met.

At least three of those five must reach the first ten Google organic results or the first three Google Maps listings, measured from your primary service city. We use the same searches and measurement location each month. A single search in the first position is not the test, and an AI answer is outside this guarantee.

When it starts and what happens if we miss

The initial build and SEO phase lasts ninety days. The guarantee applies from day ninety-one. For a brand-new domain in a very competitive niche, we may agree to a one-hundred-twenty-day build phase before you sign; in that case, the guarantee applies from day one-hundred-twenty-one. The longer phase is not added after the work begins and does not extend the ninety-day initial contract term; the plan is month to month after that term.

After that phase, if fewer than three agreed searches meet the threshold in a given month, we waive the full monthly plan fee, including the website and SEO work in that single plan. We continue the work until the threshold is met. The same rule applies if a later monthly check falls below the threshold. The initial phase is paid; the offer waives future monthly plan fees while we miss and does not refund work already delivered.

The client conditions

To qualify, you give us owner access to your Google Business Profile, approve content within five business days, keep review requests running, and have no other vendor edit the site during the engagement. Those conditions and any longer build phase belong in the written agreement before you sign, not in a conversation after a missed check.

What the promise does not cover

We do not promise the first position, a fixed number of leads, or inclusion in ChatGPT or another AI answer. Google decides what any individual searcher sees, and local results change with location. The agreed measurement city and search panel make the offer testable despite that variation; they do not erase it.

We report the full panel every month, including searches that did not move, alongside impressions, clicks, calls and form fills. You can inspect the source accounts in your own name. That reporting is how you verify the threshold and judge whether the work is valuable beyond the fee remedy.

Check the terms before you buy

Ask to see the five searches, the city used for measurement, the start date, the monthly check and the conditions in writing. If any one is missing, you cannot tell whether a guarantee has been met. Our conditional local search offer states the same rules in plain language, and the signed agreement should match them.